Take me to Church: ‘Gay Propaganda’ goes viral

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Russia’s recently introduced laws against “gay propaganda” sparked controversy all over the world. When Irish singer Hoizer chimed in with his own protest song people listened. A lot. His song Take me to Church was streamed over 80 million times on Spotify, making it the platform’s most successful single of 2014, and was viewed more than 40 million times on YouTube. Update February 2018: The song is closing in on 1 billion plays on Spotify and was viewed over 400 million times on YouTube by now!

Hozier said: “The song was always about humanity at its most natural, and how that is undermined ceaselessly by religious [organisations] and those who would have us believe they act in its interests. What has been seen growing in Russia is no less than nightmarish, I proposed bringing these themes into the story and [director Brendan Canty] liked the idea.”